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Wired magazine editor Chris Anderson's Weblog embodies the premise of his book The Long Tail, which seems to be that your product might have an initial blockbuster weekend (think movies) or ride at the top of the charts (think books, music), but even after it falls out of first place, it can have a long run (the long tail) in lots of other venues and guises.

As you might expect from a writer/editor on the technology beat, Anderson sees technology as a good thing. But hardware and software aren't the only topics that catch his attention and get the narrative treatment. At this update (September 2008), his Long Tail blog posts include The Surprising Derivation of the Word "Free" and Thirteen Words That Lose Their Meaning When the Denominator Approaches Infinity, as well as I Wish People Would Stop Using "Economy" as a Just a Smart-Sounding Metaphor. Hmmm.... All these items and more (The Time/Money Formula of Free) get Anderson's interesting analysis. And the posts are packed with links to other resources, as is de rigueur for a blog.

Beyond the giant tag cloud in the left sidebar and the main body of Anderson's posts are comments about the Long Tail premise that have appeared elsewhere or that Anderson finds interesting. Among the topics are Might the Long Tail actually reduce choice?; Railroads: the Long Tail of 1869; The Dark Side of the Long Tail; The economics of downloading video; The folly of zero-sum thinking; Midlist books: worst of times, best of times; The incredible importance of the opening weekend; and Do authors want control or exposure?

Now, if there's not enough to pique your interest on this site, contact me and let's talk!

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